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Engaging copywriting for businesses looking to build connection & community.

COPYWRITING SERVICES

  • Website Copywriting

    Have you been staring at a blinking cursor completely blanking on everything about yourself and why anyone should care about your business?

    Hello, welcome to the hell that is writing about yourself. (Seriously, it’s not just you — it’s really hard.)

    I’ll take all of your jumbled thoughts and ideas and turn it into articulate, authentic, conversion-focused copywriting for your website. Because your business is unique and valuable, and I want everyone to know it.

    P.S. if you need help designing your website, I can do that too.

    copywriting for small businesses

  • SEO Copy-Editing

    As much as I wish copywriting was just about fun storytelling, it’s also about research and strategy and Being Appealing to Google. That’s where SEO comes in.

    The sparknotes version? I research the best keywords for your industry and business to strategically update your website copy, optimize your headlines, and add meta descriptions & image alt-tags so that your site has a higher chance of showing up as one of the top results when your ideal clients are searching blindly for your services.

    seo copywriting for businesses

  • Email Marketing

    Cue yet another person peer-pressuring you into starting your newsletter. Spoiler alert — it took me almost three years of business to finally start mine, so, I get it.

    But email marketing is super helpful for growing your business and landing more sales. I can help if you need to create an email welcome sequence, map out a plan for an ongoing newsletter, or want someone to create a freebie lead magnet to tempt new subscribers.

    Oh, and if you’re using Flodesk (it’s the best), I can write and design your emails for you. So you don’t have to lift a finger.

    copywriting for businesses email marketing

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Book Now

Here’s why copywriting is important:

Don’t just land any old client — resonate with the people you’d love to work with. The right combination of branding / web design / copywriting makes you magnetic to your people. The ones who value your work, pay you on-time, and are just generally delightful to be around.

01

Work with Clients you love

Know nothing about SEO? That may be why you’re not getting any website traffic. Optimized website copywriting can help you stop stressing about getting all of your leads from Instagram ads and happily start getting found by random new customers through organic searches.

02

GET FOUND ON GOOGLE

03

MAKE MORE MONEY

People purchase from brands that they trust and like. Storytelling is the authenticity and emotional connection that will help you connect and engage with your ideal clients, and strategic copy will casually convince them that working with you is a really, really great idea.

RECENT CLIENT WORK

RECENT CLIENT WORK

copywriting for restaurants

Website Copywriting, Brand Identity, Website Design, Menu Design

copywriting for cocktail bars

Website Copywriting, Brand Identity, Website Design, Menu Design

copywriting for wellness businesses

Website Copywriting, SEO Optimization, Brand Identity, Website Design

copywriting for CBD businesses

A La Carte Website Copywriting, Copy-Editing, SEO Optimization

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Client love

  • " We are obsessed with all of the positive results we’ve seen from working with Alana! We get compliments from guests on how well our site represents us. It's been clear that our copywriting helps our guests understand who we are and why we do what we do. We have had guests tell us that "our story" made a strong emotional impact on them and that that is why they chose to dine with us! "

    ASHLEY, FIRST & LAST

  • " If you need help with website design and SEO copywriting, you should reach out to Alana. Since working with her, I’ve seen an increase in consistent sales and site traffic! She’s very thorough — which is very much appreciated. After working with her I have a functioning and beautiful site, and I feel confident understanding SEO better and knowing that my site is actually optimized for SEO and set up for success. "

    SARA, ENUF PERIOD

  • “ You encapsulated every single random note, thought, piece of industry jargon, and idea that I said and turned it into a piece of writing that is informative, fun, and approachable. How are you so f***ing talented!? Thank you! ”

    KAITLYNN, BLUE HOUSE COFFEE

  • " Alana is organized and on top of her work. I felt like she understood my business and was able to bring the right voice to SenHoma. After working with her I have much more clear communication with clients. "

    MARY, SENHOMA INTERIOR DESIGN

the process

What it looks like to work with me

  • copywriting services consultation

    01. Consultation call

    Hop on a complimentary 20-minute phone call with me to share all about your brand, outline your dreams for your business, and clue me in on what’s frustrating you right now. I’ll ask you some questions and we’ll chat about options and creative solutions.

    I’ll follow up with a formal and detailed proposal that outlines deliverables, timelines, and quotes — so you have a clear picture of all of your options.

  • website copywriting service onboarding

    02. Onboarding

    If the proposal looks great to you, I’ll send your contract and invoice for your deposit, which is due upfront to secure your spot on my calendar (this is typically 30-50% of your project total, depending on our project scope).

    You’ll receive your brand questionnaire and welcome guide to get started, and we’ll schedule our project strategy call to kick things off before our project start date.

  • copywriting services for websites process

    03. Design & Creation

    Time for me to do my thing. I start off with a whole bunch of research and strategy, and then get to designing and writing. Each project phase will be sent to you for review and approval, and I’ll keep you informed each step of the way.

    Depending on the nature and size of the project, we may schedule additional phone calls or Zoom sessions to chat nitty gritty details before the final deliverables are sent to you by our scheduled completion date.

  • copywriting services revisions process

    04. Tweaks & Revisions

    Two rounds of revisions are included in your project. If it’s not quite clicking, don’t be shy! I’ll ask for your feedback each step of the way and I’ll edit accordingly so that your project perfectly appeals to your audience and properly encapsulates your vision.

  • business copywriter

    05. Launch

    I’ll run through final testing to make sure everything is ready to go for launch. You’ll receive your final invoice and your files, along with a video walkthrough so that you have all the info you need to make site updates in the future.

    Then all you have left to do is send your brand new website link to your family, your friends, and everyone on your IG stories… and celebrate with a cocktail or two.